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Program 6

Head of Sales / CRO

The capstone program for executive sales leadership. Covers GTM strategy design, organizational design, board-level communication, change leadership, partnerships, and executive revenue strategy.

Executive6 Modules15-18 hoursVP Sales, CROs, executive leadership

Module 1

6.1 Go-To-Market Strategy Design

Module 6.1 — Go-To-Market Strategy Design — Master the frameworks, models, and strategic thinking required to design and execute a winning GTM strategy at the executive level. --- Module Overview Go...

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Module 2

6.2 Organizational Design & Compensation

Module 6.2 — Organizational Design & Compensation — Build the right sales org structure for your growth stage, design compensation plans that drive the right behaviors, and align incentives with compa...

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Module 3

6.3 Board-Level Communication & Metrics

Module 6.3 — Board-Level Communication & Metrics — Master the language of the boardroom: ARR/NRR/GRR storytelling, SaaS metrics fluency, board deck structure, and the investor update frameworks that b...

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Module 4

6.4 Leading Through Change

Module 6.4 — Leading Through Change — Master the change management frameworks, M&A integration playbooks, and restructuring communication strategies that define elite revenue leaders in times of trans...

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Module 5

6.5 The Nearbound Strategy & Partnerships

Module 6.5 — The Nearbound Strategy & Partnerships — Build partner ecosystems that generate pipeline, design co-selling frameworks that accelerate deals, and master the nearbound GTM motion that is re...

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Module 6

6.6 Executive Revenue Strategy

Module 6.6 — Executive Revenue Strategy — Design multi-year revenue plans, build the AI-powered revenue engine, navigate international expansion, and architect the path from \$10M to \$100M ARR and be...

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Unlock This Program

Get full access to all 6 modules, downloadable tools, video library, and self-assessment tracker.